There are up to 100 individual SOJC events scheduled each academic year, and the Communication Team is dedicated to a prescribed set of signature events and projects, which makes it impossible to promote all the faculty events. As you plan your event, review these event promotion guidelines for best practices.

What Events Does the SOJC Communication Team Support?

The SOJC Communication Team provides promotional support for approximately 5–6 large-scale, external-facing alumni and donor events per year. This includes the annual Hall of Achievement Gala, commencement, two donor-supported lecture series, and the Snowden Reception, among others.

The team may also assist the SOJC’s involvement in strategic university-wide initiatives or opportunities, such as the Innovation Summit or Freedom of Expression Series.

We are happy to consult about and help share promotions for other student-, staff-, and faculty-led events as well, but we do not have the capacity to create original content for non-signature events.

Ways to Promote Your Event

There are several ways to share information about an upcoming event:

• Post to the UO Calendar using these instructions.
• Create and submit a slide for the Allen Hall digital displays. See process below.
• Social media: Share through your own channels and tag @uosojc, @uoregon, and/or relevant student groups for resharing.
• Write on the whiteboard spaces in Allen Hall.
• Share via SOJC email listservs.
• Ask fellow faculty members to share your slides in their classrooms.
• Submit your slides to other campus buildings with digital displays. Be advised that the EMU screens require two weeks’ lead time and a fee.
• Give your students an assignment or extra credit to attend the event.

Allen Hall Digital Signage

There are four digital signs in Allen Hall that can be used to share upcoming SOJC events. Events must be relevant to SOJC students to be included on our signage. You can also submit event slides to other departments across campus.

Process:

STEP 1: Design a slide with the dimensions 1920×1080 px in JPG or PDF format. You must follow UO Brand Guidelines, and our team will need to approve brand compliance before posting the slide.

STEP 2: Include the following on your slide:

• Event title
• Date
• Location
• Photo (if you have one)
• Very brief description or benefits of attending, preferably in a bulleted list. Each slide is only on screen for 8 seconds, and viewers will be unable to read a lot of text. We recommend using 15-20 words maximum.
• Make sure the slide is compliant with UO Brand Guidelines, including colors, fonts, patterns, and logos. If slide is not brand-compliant, we will ask you to make edits before we upload it.

Please provide your signage at least 4 business days before you want your slides to appear. Slides provided less than 4 business days in advance may not be uploaded by the desired start date.