10 Ways Faculty and Staff Can Help Promote the SOJC

1. Send us exemplary student work.

We want to publish stories about their projects and feature their work on our social channels. Send them to Jenny Brooks.

2. Encourage your student writers, videographers, and photojournalists to pitch ideas to the #LifeasaJStudent Blog.

We are always seeking blog posts—including vlogs and photo essays—to publish with SOJC student bylines. Send recommendations for student writers or topics to Jenny Brooks.

3. Send us story ideas and tell us about your big projects.

We want to hear about your research, trips, events, cool student projects, and more. We’re particularly interested in stories that align with our key messaging points:

    • Hands-on learning experiences
    • Our welcoming, inclusive, and supportive community
    • Transferrable skills (critical thinking, creativity, problem solving, entrepreneurial thinking, data and media literacy, tech skills, research skills, etc.)
    • Our differentiator topics (science communication, sports communication, brand responsibility, immersive media, game studies,  journalism ethics, disinformation and misinformation, solutions journalism, engagement journalism, documentary studies and production, visual journalism, etc.)
    • Our impact on the professions we partner with, the state, the nation, and the world. This includes faculty research!

4. Send us high-resolution photos and/or video from your SOJC adventures.

We’re always looking for engaging visuals for our website, social channels, and recruitment materials. Send them to Allison VanSciver and Chad Shelton, and don’t forget to include photo/video credits and proof of permission to use the assets, such as a media release.

5. Use our request and submission forms.

6. Be a social media influencer.

  • Reshare our @uosojc posts on Twitter, Instagram, LinkedIn, and Facebook to your network.
  • Share your own work on your social channels and tag @uosojc.
  • Share our SOJC News and Around the O articles on your social channels.
  • Tell us when there’s something newsworthy about our school—including student, faculty, staff, and alumni accomplishments—so we can post it or retweet it from you.
  • Share what you love about your job and great moments from your classes, trips, and projects. Tag @uosojc so we can reshare.
  • Use our hashtags: #LifeasaJstudent, #LifeasaJprof, #SOJCresearch, #SOJCexperience

7. Let us interview you for our Tiktok, Instagram, and YouTube channels.

Talk about your research, initiatives, favorite classes—even your hobbies. Contact Chad Shelton for more information.

8. Pitch story ideas for national media.

UO Communications developed a media relations process for pitching national media. The SOJC Comms Team can be your conduit to share any story ideas you think may interest national media outlets. Complete this SOJC Story and Social Ideas form to submit your story idea.

9. Write for The Conversation.

Although UO no longer has a partnership with The Conversation, pitching stories to this outlet is a great way to get your research into the mainstream media. Search the site to see if you have a unique angle, then contact Jenny Brooks for help with a pitch.

10. Become an expert.

If you would like to be an expert source for the many media who contact UO looking for quotes, let Jenny Brooks know that you would like to be included on the UO Experts and SOJC Faculty Experts webpages.